A Website That Gets to the Free Quote Faster
A deep service site that routes homeowners, businesses, and guard patrol clients to the right page and on to a quote.

Three Ways In, Not One Long List
Allstate sells to homeowners, to businesses, and to clients who need armed patrol. Those are three different buyers with three different questions, so the site gives each one its own path instead of pouring everything into a single services page.
Each path then goes deep. Cameras, fire alarms, access control, monitoring, environmental sensors, and drones all get their own page, so a search for any one of them lands on a page about that thing rather than on a homepage.
The Shortest Line to a Quote
Every path ends in the same place. Get a free quote, spelled out as three steps: call, quote, installation. The phone number rides the header on every page, and the monitoring rate is stated on the page instead of sitting behind a form.
The site also carries what a security buyer checks before signing. Licenses for Texas, New Mexico, and Oklahoma, a UL listed monitoring station, and the fact that the company has been doing this since 1926.
More work

A Catering Brand Built Around the Photography
A photography-forward website for an Amarillo catering company and culinary journal, built to put the food first.

Built for the Search That Happens Right After an Arrest
A criminal defense site with a page for every charge, so a scared searcher in Amarillo lands on the one that matches their situation.

A Menu Site Built for the Order Button
A restaurant site that puts the full menu and the order button in front of anyone searching for pizza in Amarillo.
Find Out Where You Stand.
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